7 Ways to Get Your Psychic Brand In Front Of More Potential Customers

by | Jun 4, 2018 | PsychicPRO Design | 0 comments

In order to compete with the big psychic reading networks who really monopolize a lot of the ad space, you’ll need to take a variety of approaches to get your branding out there in front of more potential customers.

Your Psychic Branding

First, let’s talk about what we mean by your “psychic branding.” Every reader who provides intuitive services is different. Their backgrounds, skills, abilities, and experiences make each lightworker unique. And it is that uniqueness that will attract not just clients, but the best type of clients. People who are attracted to your uniqueness, and what makes your readings special.

These are the types of clients who really connect with you.

And, they are most likely become long-term customers.

But to portray your uniqueness, you need to create an online brand. Something that no matter where a customer finds you online, they’ll be able to recognize your branding. These are things that you use in your ads, websites, social accounts, emails and more that will be consistent.

The colors you use.

Your logo.

The images used.

Your professional headshot.

When you take time to choose these things and then use them across the board, you’re enabling customers to make a visual connection to you, your readings, and your branding.

Here Are 7 Ways to Get Your Branding in Front of More Potential Clients

Once you’ve decided on your branding, make sure to use it consistently everywhere you can online.

#1: Be Social

Social networking is critical if you want to reach as many customers as possible. Each network has different benefits, so you should carefully consider which ones to use.

Don’t make the mistake of using too many networks. You’ll want to make sure that you are able to keep up with posting relevant updates. Consider only using 1 or 2 to start with, and gradually grow.

Facebook is probably the most important. We suggest setting up a special page that people can like. Twitter and Pinterest are other good social networks to focus on for your psychic reading business. Whatever networks you choose, make sure to make your branding consistent across the board. Same colors, logo and professional headshot.

#2: Your Website

Once you’ve chosen the basic colors, make sure that they are incorporated into your website. You want anyone who finds you on Facebook and clicks to your website to feel some consistency from one site to the next. A professionally designed website will incorporate your branding choices and serve as a standard for your other marketing efforts.

#3: Get Listed In Directories

Make sure to get yourself listed in as many directories as possible. You might start locally, looking for any small business directories in your area. Next, search online for directories that match your reading types. Of course, there’s the Psychic Deal Directory of Experts where you can purchase featured listings, enabling you to really stand out.

When you have your own website, there are lots of other directories you can get listed in as well. Make sure to spend some time searching google and you’ll find lots of websites that offer an online directory of services and sites.

And of course, when setting up your listing, make sure to include as many elements of your branding as possible. Having a clean logo that uses your color-scheme is usually the best option.

#4: Guest Post on Other Blogs

Are there blogs you like reading? If you are good at writing, consider contacting the owners of blogs that might be interested in the information you can provide. The idea isn’t to get paid for writing, but to provide a guest post with information that would be relevant to their audience. This is usually not anything self-promoting or advertising. Instead, you write content that is of true value for their readers, and in return, they give you an about section that can lead back to your own website.

This is a win-win solution for both the blog owner and the psychic author. They get fresh content, and you get the linkbacks, plus establish yourself as a knowledge leader in your field. Make sure the photo you submit matches the one you use throughout your branding on other websites so customers will easily recognize you when they click through to your site.

#5: Comment on Posts

If you visit other blogs in your field, make sure that you take the time to set up your profile and leave comments on their posts. You can set your avatar to be your logo or picture that matches the branding throughout your sites. Make sure to leave a positive comment that really relates to the content, no self promotion. The magic is in leaving your website address that people can click through.

Make sure the username you choose matches the name used throughout your branding too!

#6: Email

Your branding should be carried through to your email communications. You can have the signature added to your emails styled to include your logo and colors. If you do email marketing, make sure to carry these elements over into your template design.

#7: Business Cards and Other Marketing Material

If you’re also seeing customers in-person, make sure that you carry your branding over to your physical marketing as well. Business cards and flyers should all have the same “look” that is achieved when there is consistency amongst your online and offline marketing.

In Closing

All the big companies do it. Creating a brand that comprises a unique set of images, colors, logo, and images that customers can identify and relate to helps create a connection. Make sure you’ve taken the time to create your own branding and then use it across the board in all your online interactions.

Sean

Sean

PsychicPro Design & Promotions

I used to spend hours and hours playing with my Grandmother. I loved listening to her tell me stories about the "old country." She even taught me how to read my first deck of Tarot cards. The odd thing was, she had passed away just 6 months after I was born. Today, I don't quite see her appear as solid, nor as often, as she once did when I was a child, but I can still call upon her for advice. She is often there to guide me through my sessions with my clients.

At PsychicPRO, I have found a great way to combine my skills and experience with designing websites with my background in the metaphysical world. I find it very rewarding to help psychics create their online image and express their individuality.

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